Running Your Business on Instinct Could Kill Your Company

You have probably heard the saying: “fly by the seat of your pants.” You can actually fly a plane by “feel,” but not when visual references are gone (i.e., flying through clouds).

Prior to entering the clouds, every pilot is taught to reference their instruments and ignore what’s going on outside the window. Simply put, our body indicators are not capable of providing accurate feedback with the absence of visual references. Trusting your instinct at this point could be deadly.

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