Why You Need to Find Your Business’s “Sweet Spot”

Business Sweet Spot Harry Beckwith says, “people don’t lead, purposes do.” 

Recently, I worked with a client who became a firm believer in this statement. He is the son who inherited a successful 20-year-old family business and is now struggling to pay the bills. He has been drifting away from the company’s core business and has become distracted.

During a conversation we were having, I asked, “Why do you do what you do?”

“I do it for the money!” he replied.

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“I Do it for the Money!”

Harry Beckwith says, “people don’t lead, purposes do.” I once worked with a client who became a firm believer in this statement recently. He is the son who inherited a successful 20-year-old family business about two years ago and is now struggling to pay the bills. He has been drifting away from the company’s core business and has become distracted.

Read more