Service Areas: Iowa and contiguous states, United States

My passion is helping owners and decision makers get more of what they WANT from their business and more of the LIFE they want to live!

About Me

Implementer Category: Certified

What Can EOS Do For Your Business?


Getting everyone in your organization 100% on the same page with where you’re going and how you plan to get there.


Instilling focus, discipline, and accountability throughout the company so that everyone executes on that vision—every day.


Helping your leaders become a more cohesive, functional, healthy leadership team.

What is EOS®

EOS (The Entrepreneurial Operating System®)

Are you feeling stuck?  Has your business hit the ceiling? 

EOS is a simple, proven business operating system that can help your entrepreneurial organization clarify, simplify, and achieve its vision.

Look at your business in a whole new way – through the lens of the Six Key Components™.
The EOS Model® provides a visual illustration of the Six Key Components of any business in any industry that must be managed and strengthened to be a great business.

Want to learn more?
Implementing EOS is a journey to strengthen the Six Key Components of your business. The first step in that journey is to schedule a 90 Minute Meeting. To schedule that meeting click the button below.



When you work with me as your EOS Implementer®, we will follow The EOS Process, a proven way to put all the pieces together, incorporating each of the EOS® Tools in the right order to best strengthen each key component of your business.

All EOS Implementers Share These Core Values:

Humbly Confident

Open, honest, real and well-practiced, ready to make a positive difference.

Grow or Die

Driven to maximize every situation and take ourselves and our clients to the next level.

Do what we say

Sometimes more, never less.

Do the right thing

Never betraying a trust and doing whatever it takes to resolve every issue so people can move forward.

Help First

Subordinating our personal interests to advance others, always giving value before expecting anything in return.

EOS Track Record

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Full Day Sessions
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Companies using EOS Tools
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Global EOS Implementers

What My Clients Say

Hear it directly from transformed businesses.

Rob and EOS gave us a roadmap for success in setting and achieving our goals. We achieved our 3 year goals in 1 year. And, it is likely we may do that again. Some of that is our market. But it is largely due to our Leadership Team cascading goals throughout our company and achieving them. We are now rowing in the same direction. EOS paid for itself in our first Quarter – for the next 5 years.

Mark Willett

General Manager, Clow Valve Company

EOS had the nuts and the bolts we needed. I knew I could not implement EOS on my own in a desirable timeframe. And we trusted Rob. Recently, we were hiring a new management position at our 3rd location. We had our act together like never before. We actually had a job description! We felt so much more empowered. The Leadership Team recognized it, and paused – and we realized, “this is EOS!"

Eric De Boef

Owner, Town Square Dental Care

Rob came highly recommended. Rob understood us. Trust is huge as an entrepreneur, and we trusted what Rob said because he cared enough to understand and protect our back story. We needed somebody with the time and expertise to guide us in clarifying our vision and uncovering and resolving our issues quickly.

Dee Christner

COO, Christner Contracting, Inc.

Companies Running on EOS



  • Stumped, Stuck, and Stymied? Instead of Spinning Your Wheels, Stop!
    on September 18, 2023

    What is the number one thing not to do when your car is stuck in the mud? Don’t spin your wheels! You’ll just sink deeper in the muck. But if you’ve been in that situation, you know that the natural response is to keep your foot pressed on the gas pedal. It takes an effort of will ... Read […]

  • Stumped, Stuck, and Stymied? Here’s How to Accelerate Your Execution
    on August 18, 2023

    You are a visionary business owner with ambitious plans. You’ve invested in your business and hired a team of superstars. They are working hard – you see it every day – yet, somehow, you are not hitting your milestones. You aren’t advancing in your goals. You and your team are getting more […]

  • Stumped, Stuck, and Stymied? An Integrator Can Get You Out of the Mud
    on July 28, 2023

    “We’ve tried everything; nothing is working.” I’m familiar with the phrase and I’m familiar with the frustration. When clients come to me because they cannot seem to execute on their vision and plans no matter what they do, the first area I probe is whether they have an Integrator and, if […]

Speaking Engagements


There are no current upcoming events. Please check back regularly and follow us on social for the latest news and events!


EOS Integrator Masterclass – Virtual – Asia Pacific

Join the Rocket Fuel team for our upcoming virtual EOS Integrator Masterclass. This Masterclass can help you learn how to foster a better relationship with your Visionary while connecting you to a supportive community of other Integrators who get it!


How Strong is Your Organization?

Measure the strength of your company with our Organizational Checkup®.


Strengthen the Six Key Components™ of your business.

Free Chapter of Traction

Inside Traction, you’ll learn the secrets of strengthening the Six Key Components™ of your business.

Claim Your Free Copy of Traction

See how you can start getting everything you want out of your business by ordering your copy for free, on me. 

Contact Me


Follow Me

The Great Boss Workshop teaches leaders and managers how to create the accountable, people-centric environments their teams need to thrive. This workshop dives into the proven tools and techniques for improving your communication skills, creating clearer expectations, and addressing common “people issues.”

Ready to elevate your leadership? Learn to be a Great Boss! You and your team will:

  • Participate in high-energy breakout sessions
  • Deep-dive into the Great Boss Toolkit
  • Learn The Five Leadership Practices™ and The Five Management Practices™
  • Train toward holding more effective Quarterly Conversations

My Upcoming Great Boss Workshops:

There are no current upcoming events. Please check back regularly and follow us on social for the latest news and events!
Introducing EOS ONE™

The #1 Tool for EOS Execution

Easily execute EOS Tools throughout your organization with EOS One. Get up to 6 months of EOS One FREE when you work with me as your EOS Implementer.

Get Your Business Laser-Focused Today.

Request a free 90 Minute Meeting with me to learn how your business can benefit from EOS.

Want Your Own Great Boss Workshop?

Book a private Great Boss Workshop for you and your team.  Tell me a bit about yourself below and we’ll reach out right away!

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Base Camp


Client Portal



Let’s Talk!

Request a FREE 90 Minute Meeting with me and let me show you how EOS can eliminate common business frustrations, or just contact me with any questions.

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