Are You Protecting Your Company’s Soul?

I was in a Starbucks this week and noticed Howard Schultz’s book Onward. He is the CEO of Starbucks, and the book’s subtitle, How Starbucks Fought for Its Life without Losing Its Soul, prompted the idea to send you this video.

Are you protecting your company’s soul?

 

Picture of Gino Wickman

Gino Wickman

Gino Wickman is the founder of EOS Worldwide and the creator of EOS, a proven system that has helped over 200,000 companies gain vision, traction, and team health. A lifelong entrepreneur, Gino took over his family business at 25, turned it around, and later sold it before dedicating his life to helping other entrepreneurs get everything they want from their businesses. He’s the founder of EOS Worldwide, author of bestsellers including Traction, Rocket Fuel, and The EOS Life, and continues to teach, speak, and write to empower leaders around the world. Learn More About Gino

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