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As many entrepreneurs now know, Certified EOS Implementers begin every session by restating our expectations for the day. Every single time we do that – to date nearly 1,500 times with the leadership teams of more than 200 entrepreneurial companies – we’ve asked each member of the team to be “Open and Honest” with us, and with one another. As simple and reasonable as that request might sound, complying with it is difficult, even for the best leaders in the most successful businesses.